MONTH 5 · MARKET SEGMENTATION & CUSTOMER VALIDATION
Has this segment actually shaped the product — or was it just imagined by engineering?
Run this against your chosen beachhead segment. It's an audit, not a survey — answer honestly about what's actually happened, not what's planned or intended. If you can't point to specific people and specific sessions, the honest answer is "no."
How much of your beachhead segment's real-world input is actually baked into the product — across design, prototype feedback, and usability testing.
Answer the questions below